Thoughts on growing a business, raising money, getting the word out,
and increasing profits. Plus, ZipBooks news!
If you’ve had a good year, you deserve a congratulatory glass of champagne and a pat on the back! 2015 was a great year for many small businesses and entrepreneurs, which, unfortunately, does mean that you may owe more to Uncle Sam than you had anticipated. Here are some year-end moves to make now that […]
Read MoreMake and send out an invoice in 6 simple steps. Click Create Invoice on the left-hand side of the home screen. Add a new customer or select an existing customer. If needed, add new customer information. Add a new task and fill out the rate and hours. Add an item and fill out the price […]
Read MoreAs a marketing consultant who has been sending out invoices for almost a decade now, I have developed a list of invoicing tips that could help any small business get paid faster. It is important to remember that at the end of the day any tip about better invoicing should be focused on the ultimate […]
Read MoreAs a small business owner, you are always on the look out for new and better ways to stand out in the crowd. Remarketing is a great way to get a second chance with people who have already been to your site. AdWords is the most popular platform for small business remarketing so we are […]
Read MoreBefore I joined ZipBooks, I did business marketing consulting for over 8 years, and I am going to teach you how to build Local SEO citations. Most marketing companies and consultants follow something called the 80-20 rule. When I did marketing consulting, I would tell a client 80% of what they wanted to know to […]
Read MoreDuring our most recent product update, I learned a lot more about the difference between an invoice and a receipt than I ever thought possible. We already had the ability to create an invoice or a recurring profile. You could either create a one-time bill and send it to your customer or create a profile that […]
Read MoreIn order to better understand the needs of new businesses, we analyzed the data coming out of the US Census Bureaus latest SBO report. Here is what we found. Download the PDF.
Read MoreA lot of people choose to be sole proprietors because it’s an exciting way to explore their potential. And sole proprietors who use cloud accounting experience even more freedom with their work. Why it’s fun to be a sole proprietor Many people who are looking for more independence find that it’s pretty freeing to be […]
Read MoreWhile building a startup is exciting, accounting is probably the last thing that excites you about your new business. Luckily, you don’t need a lot of enthusiasm for accounting to be enthusiastic about using accounting software online, like ZipBooks. ZipBooks offers a simple design, intuitive user-interface, and a place to store all your client profiles, estimates, and […]
Read MoreThe most successful companies focus on retaining their clients. Because it costs more to gain new clients than to retain current ones, successful businesses also tailor products and services to customer needs in order to help with retention. Recognizing the need for customer retention, ZipBooks’ free accounting software helps small businesses meet this goal. This cloud-based software […]
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