Category: Small Business Tips


Thoughts on growing a business, raising money, getting the word out,
and increasing profits. Plus, ZipBooks news!

  • How to Respond to Customer Reviews (Hint: Keep your Cool)

    Posted 17 hours ago in ZipBooker InsightsSmall Business Tips
    by Rachel Cottam

    ZipBooks Growth is all about getting you tons of online reviews.  And while we’re happy to put that process on auto-pilot, we can’t actually respond to reviews for you.  But we can help! Making an effort to respond to both positive and negative reviews is a great way to show appreciation for and awareness of […]

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  • Dental Ads: 17 of the best ways for dentists to advertise

    Posted 2 weeks ago in Small business guideSmall Business Tips
    by Rachel Cottam

    We all hate going to the dentist. I mean, at least when you were a kid you got to pick out a cool prize afterwards. As an adult, all you get is a hairy arm scratching at your teeth for an hour. It’s awful. And because the prospect of going to the dentist is so […]

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  • QuickBooks Online Pricing: What does it really cost?

    Posted 4 weeks ago in Product ReviewsSmall Business Tips
    by Rachel Cottam

    QuickBooks is by far the most recognizable name in the accounting software space.  QuickBooks Online (QBO) is a cloud-based alternative to QuickBooks Desktop.  The mobility of the platform is appealing to many users, despite frequent complaints of bugs and poor customer support.   At a glance, the pricing seems more reasonable than the Desktop version […]

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  • Management vs Leadership: 3 Key Differences

    Posted 2 months ago in Random readsWomen at workSmall Business Tips
    by Rachel Cottam

    “The Office” is a hilarious TV show because it’s so painfully accurate.   We’ve all worked for a manager we didn’t like—whether they were good at their job or not—because they weren’t a good leader. For an organization to thrive, you need more than a task-master.  You need someone who cares about individuals, leads by […]

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  • 10 Stats Every SME Needs to Know about Online Reviews

    Posted 2 months ago in Small Business Tips
    by Rachel Cottam

    What was good ole fashioned word of mouth is now the online review.  A critical part of the modern small business owner’s marketing strategy needs to be maintaining online review profiles and actively collecting feedback. Let’s look at a few stats that prove this shift in consumer behavior. 10 Stats Every Small Business Owner Needs […]

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  • Vendasta 2018 Review: Reputation Management

    Posted 2 months ago in Product ReviewsSmall Business Tips
    by Rachel Cottam

    Vendasta’s Marketplace offers a wide variety of white-label services.  One of of it’s more recent offerings is their “Reputation Management” software.  If you are a well-established agency, looking for a solution to some of your mundane business tasks, Vendasta has some great options.   This review specifically considers Vendasta’s Reputation Management platform.  While some of […]

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  • Comparing Document Automation Software for Small Business

    Posted 2 months ago in Small Business Tips
    by Danine Pontarelli

    Would your job be easier if you could automate contracts, quotes, and other crucial documents with a few clicks? Small businesses could benefit from the time-saving functionality of such a software. But, when it comes time to evaluating the options, things can get a little…messy. For a small business, the cost to invest in a […]

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  • PayPal Business Account Fees as of 2018

    Posted 3 months ago in Small Business Tips
    by Rachel Cottam

    If you are using a PayPal Business Account, you are probably already aware of the processing fees.  If not, we want to take a little time to tell you about the kinds of fees you’ll encounter using your account.  Maybe you are not sure what the difference is between a PayPal Business Account and a […]

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  • PayPal Working Capital: Everything you need to know

    Posted 3 months ago in Small Business Tips
    by Megan Jensen

    PayPal has a whole arsenal of products designed to help businesses accept and process payments for goods and services. Aside from traditional payment acceptance capability, PayPal also offers loans to certain business customers. What is PayPal Working Capital? When businesses needs extra money to get off the ground, to fund a certain venture, or even […]

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  • Freelance programming: how to start, grow, and succeed

    Posted 3 months ago in Small Business Tips
    by Rachel Cottam

    So, you’re considering starting a freelance programming career. Maybe you’ve been programming for a while, or maybe you’ve just graduated with a degree in computer science.  Either way, you’re in a good place. In a recent survey, Glassdoor named Computer Science as the major with the highest starting salary and Bloomberg said the software industry […]

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